Design projects · London

The best design projects are won before the brief is written.

Design studios live and die by when they enter the conversation: early enough to shape ambition, or late enough to execute someone else’s. Signal finds the London companies whose lease clocks, growth and filings say a workplace project is forming — the window where a studio can still define what good looks like.

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771
London companies heading toward a workplace decision right now
40
scoring 80+ — moving imminently
382
lease expiries & breaks inside 18 months
155,131
London companies tracked
Live figures from Signal’s London office statistics · figures update weekly · computed 8 August 2026
Why pipelines run late

By the time it’s public, it’s priced.

Briefs arrive pre-shrunk

By the time a design brief circulates, the budget, programme and often the square footage are fixed. The strategic conversation you sell happened without you.

Portfolio-led inbound is lumpy

Awards and Instagram bring the right clients at random times. A pipeline needs the right clients at THEIR right time — which is knowable, from the public record.

The agent introduces their designer

Wait for the property process to start and you inherit its relationships. Reach the occupier before the agent is appointed and you’re the one making introductions.

Where the leads come from

Public record in, scored shortlist out.

01

Spot

HM Land Registry lease events, Companies House filings, local-authority planning, hiring and growth — read continuously across 155,131 London companies.

02

Score

Every company is ranked 0–100 by how strong, recent and combined its signals are. 60+ is in market; 80+ is imminent. Scores re-run weekly.

03

Act

Your dashboard opens on your patch: ranked companies, the why-now in one line, timing window, and a decision-maker to call.

We speak your language

Workplace strategy, test fits, hybrid ratios, occupancy studies, Cat B design, FF&E — the leads carry headcount, floor area and timing: the raw material of a test fit.

FAQ

Questions, answered.

How do design studios find projects before the brief exists?+
By watching the events that CREATE briefs: a lease expiry 12–18 months out, headcount outgrowing the floor plate, funding that changes ambition, a flex-space company maturing toward a first HQ. Signal scores those signals weekly across London companies — each one is a brief in formation.
When is the right moment for a designer to make contact?+
Earlier than the industry default: the strategic window (should we move? how much space? what ways of working?) opens around 12–18 months before a lease event. That conversation is the designer’s natural territory — and it converts into the design appointment when the project confirms.
Do the leads suit workplace consultancy as well as design?+
Especially — the earliest phase IS consultancy: occupancy studies, workplace strategy, stay-vs-go analysis. Firms that lead with strategy convert the design and delivery phases at far higher rates than those pitching design cold.
Can we see growth and headcount context per lead?+
Yes — headcount, recorded floor area (the density story), hiring pattern and the specific signals that fired. It’s the quantitative half of a test-fit conversation, ready before the first meeting.
Built for your trade

The same intelligence, tuned to how you sell.

See the companies behind these numbers.

Book a 20-minute demo and we’ll open the live list for your patch — real London companies, scored and timed, this week.

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